Lifttech

Manufacturing and delivering superior quality crane-suspended and forklift man baskets and material platforms

Brand. Digital Solutions. Growth. Messaging. Strategy

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Overview

Lifting Technologies manufactures superior quality crane-suspended and forklift man baskets and material platforms. Since the original company’s founding, Lifting Technologies has built thousands of high-quality, durable platforms for lifting personnel and equipment and sold them worldwide.

Founded in 1987 to provide a product to lift personnel with a crane safely. OSHA had recently passed new rules about man baskets, and Lifting Technologies was the first on the scene with an OSHA-compliant man basket.

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Scope of Work

Branding

Messaging and positioning.

Business development strategy.

Website design and development.

Content marketing (social media, email, web content).

Pay-Per-Click

Design of marketing collateral

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Social media content

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Branding package

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Handouts, pitch decks and sales pages

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Display Ads

Style Guide

Color Palette

Grupo 17052

#251D45

Grupo 17053

#36B6CD

Grupo 17055

#EA5561

Grupo 17054

#E8E8E8

Typography

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Logo variations

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Results

  • 3X increase in conversions without having to increase for Pay-Per-Click campaigns
  • 120%increase in their web traffic.
  • 3X increase in revenue
  • Revamped marketing strategy,
  • Clear customer journey funnels.

Case Studies

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